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BUSINESS TIPS ON HOW TO DRAW ADDITIONAL CLIENTS
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Get LOTS of New Customers FAST!
Where can you get lots of eager customers fast? Start by directing your marketing at techies and enthusiasts. These are people who take real pleasure from being the very first to use something new.
Techies (and I use the word loosely to include super- enthusiasts in any field) LIKE to read the manual BEFORE they try the product. You know the techie in your group. It's the person you call when you can't hook up your VCR, get your modem to work, or your new car stereo installed.
Techies often don't have a lot of money, but they do influence lots of other people. When the techie says your product is good, many others follow.
The best way to reach techies early in your marketing campaign is to start word-of-mouth. Give away early versions of your product or service. Encourage super enthusiasts to spread the word to everyone they know. Add lots of impressive features.
About the Author:
Get long-term marketing with your own article sent to Ezine editors. Kevin writes your custom article, puts your name in the byline, your four line ad at the end, and sends it to 1,300 editors. Articles often get used over and over for months.
Announce your new product, service, or idea with a press release. We write your release for you, get your approval, then email it to 5,000 media nationwide. Visit Dr.Nunley.com. Reach Kevin at kevin@drnunley.com.
Where can you get lots of eager customers fast? Start by directing your marketing at techies and enthusiasts. These are people who take real pleasure from being the very first to use something new.
Techies (and I use the word loosely to include super- enthusiasts in any field) LIKE to read the manual BEFORE they try the product. You know the techie in your group. It's the person you call when you can't hook up your VCR, get your modem to work, or your new car stereo installed.
Techies often don't have a lot of money, but they do influence lots of other people. When the techie says your product is good, many others follow.
The best way to reach techies early in your marketing campaign is to start word-of-mouth. Give away early versions of your product or service. Encourage super enthusiasts to spread the word to everyone they know. Add lots of impressive features.
About the Author:
Get long-term marketing with your own article sent to Ezine editors. Kevin writes your custom article, puts your name in the byline, your four line ad at the end, and sends it to 1,300 editors. Articles often get used over and over for months.
Announce your new product, service, or idea with a press release. We write your release for you, get your approval, then email it to 5,000 media nationwide. Visit Dr.Nunley.com. Reach Kevin at kevin@drnunley.com.
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